Versus connects brands with creators who genuinely care about the product—no paid scripts, no forced posts. This means your content is more authentic, more trusted, and more likely to resonate with audiences.

From scouting and vetting to communication, tracking, and reporting—Versus handles the full process. You’ll always know what’s happening through live trackers and monthly performance reports. No guesswork, just clear results.

Start with organic buzz through seeding, and when it hits? Scale it with paid media built around top-performing UGC. You get the best of both worlds: authentic content and powerful reach—all optimized and managed by experts.